SEO can be a challenge for small businesses. Usually an organization is appointed out of business or it can be difficult to find an organization with a successful track record of success. Doing yourself can seem overwhelming and disappointing. We often see DIY approaches adding cost to business owners to sign up for multiple SEO tools and software.
Good news. Search engine optimization should not be difficult, expensive or overwhelming. You do not have to be an expert. It only takes one step - a step by step map to move from missing to Google, Yahoo, and Bing.
Why small businesses need search engine optimization?
In today's world, this is an event where customers look before shopping.
72% of people who conducted a local survey visited a real store within five miles. (WordStream)
46% of all Google local searches. (Hubspot)
Small businesses need to improve search engines ...
To build trust with customers.
To see the return on your site's investment.
To develop their business.
Read more about why small businesses need to optimize search engines for their recent blog posts.
What is SEO?
The SEO process is a series of steps taken to achieve the desired results. Most SEO programs lack such a function and even some organizations. Ten years after implementing SEO on thousands of sites, we have found a number of steps that can be easily applied by small to large businesses that achieve measurable results. We call it our own SEO process and we start with a checklist.
Small Business SEO bookmark menu
Step 1: Place your base line
Without measurement, it's hard to see if you're making progress on search engine optimization. That's why we recommend that you track the results of online marketing initiatives, including search engine optimization, using Google Analytics (GA).
GA is a powerful web analytics platform that monitors visitor information, including how a person has access to your site, the actions they took once upon arrival, and general demographic information. For privacy, Google Analytics does not share names, email addresses, or other personal information with those who use it.
Sign up for Google Analytics and add GA text to your site. You will start collecting data immediately and have a reference line for where you start your journey.Certified Google SEO Expert Services Super Effective Package
Good news. Search engine optimization should not be difficult, expensive or overwhelming. You do not have to be an expert. It only takes one step - a step by step map to move from missing to Google, Yahoo, and Bing.
Why small businesses need search engine optimization?
In today's world, this is an event where customers look before shopping.
72% of people who conducted a local survey visited a real store within five miles. (WordStream)
46% of all Google local searches. (Hubspot)
Small businesses need to improve search engines ...
To build trust with customers.
To see the return on your site's investment.
To develop their business.
Read more about why small businesses need to optimize search engines for their recent blog posts.
What is SEO?
The SEO process is a series of steps taken to achieve the desired results. Most SEO programs lack such a function and even some organizations. Ten years after implementing SEO on thousands of sites, we have found a number of steps that can be easily applied by small to large businesses that achieve measurable results. We call it our own SEO process and we start with a checklist.
Small Business SEO bookmark menu
Step 1: Place your base line
Without measurement, it's hard to see if you're making progress on search engine optimization. That's why we recommend that you track the results of online marketing initiatives, including search engine optimization, using Google Analytics (GA).
GA is a powerful web analytics platform that monitors visitor information, including how a person has access to your site, the actions they took once upon arrival, and general demographic information. For privacy, Google Analytics does not share names, email addresses, or other personal information with those who use it.
Sign up for Google Analytics and add GA text to your site. You will start collecting data immediately and have a reference line for where you start your journey.Certified Google SEO Expert Services Super Effective Package
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