Our patented process.
Our patented process matches voter registration records from our National Online Voter File® data set with scores from other consumer and behavioral data sources, including our set of authenticated cookies and IP address data. a4 can also place their own sources of first-person data in a campaign to achieve maximum results. Then, we integrate this data with our digital advertising platform aimed at voters, which allows candidates and causes to address voters with laser-like precision.
While other platforms targeting voters often use modeled voter data, leading to ineffective and inaccurate targeting, our approach allows you to target specific registered voters online, eliminating waste in advertising.
Direct CG
CG Direct's self-service voter selection platform allows candidates, consultants and causes to accurately reach the most important voters in the right device at the right time. CGDirect also provides on-demand access to campaign performance metrics so that customers can monitor results personally in real time.
The activation and planning platform, always accessible and always accessible, gives clients the ability to:
Easily set up and run digital campaigns on desktops, tablets and mobile devices
Create audiences and goals by party affiliation, voting frequency, districts and demographics using the National Online Voter File®
Create complete and on-demand performance reports that reveal the best possible ROI.PPC Campaign Management - Google Adwords Certified Expert
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